New Client Onboarding

Client Intake Form

Collect everything you need from a new client before the project starts. Fill in your details and download a clean PDF form — or send this page for clients to reference.

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Your Information
Client Information
Project Details

Deliverables & Scope
Assets, Access & References
Communication & Process

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How to Use This Client Intake Form

Last updated: July 2026

Why a client intake form matters

Most project problems — scope creep, missed expectations, revision disputes — start with unclear information at the beginning. A client intake form captures everything you need to know before a single hour of work is spent. It also signals professionalism to new clients and sets a clear, structured tone for the engagement.

When to send it

Send your intake form after an initial discovery call and before you issue a quote or sign a contract. The information collected here directly informs your proposal and contract — the deliverables section, the timeline, the scope boundaries. Think of it as your discovery document: the input that makes everything else accurate.

How to use the PDF

Fill in your own name and the date, then either complete the rest of the form yourself based on what you know from initial conversations, or share the PDF with the client to fill out. Many freelancers find it useful to go through the form together on a kickoff call — it ensures nothing is missed and gives the client a chance to clarify their expectations in real time.

What to do with the information

Once the intake form is complete, use it to write your project proposal, draft your contract scope, and set the project brief. Reference it throughout the project whenever scope questions come up — if a client asks for something that wasn't in the intake form, you have a clear basis for discussing whether it's in or out of scope.

Storing and referencing intake forms

Save a copy of every intake form with your project files. They're useful for resolving scope disputes, writing case studies after the project ends, and improving your intake questions over time. Over several projects, patterns emerge about what clients consistently don't know upfront — and you can add prompts to surface that information earlier.

Frequently Asked Questions

What is a client intake form? +

A client intake form is a document freelancers use to collect key information from new clients before starting a project. It captures project goals, scope, budget, timeline, assets, and communication preferences — everything you need to write an accurate proposal and avoid surprises mid-project.

When should I send an intake form to a client? +

After an initial call or inquiry, before issuing a quote or contract. The intake form informs both documents — you can't write an accurate scope or timeline without knowing what the client actually needs. Sending it early also signals that you have a professional, structured process.

Should I fill it out myself or have the client fill it out? +

Both approaches work. Some freelancers fill it out themselves based on a discovery call, then send it to the client for review and corrections. Others send it to clients to complete independently. A third option — going through it together on a call — is often the most thorough, as clients tend to give better answers when prompted in conversation than when writing alone.

Is an intake form the same as a contract? +

No. An intake form is an information-gathering tool, not a legally binding document. Once you have the information, you use it to create a contract that defines the formal terms of the engagement. Think of the intake form as the input and the contract as the output. Always use a signed contract before starting work.

What if a client doesn't want to fill out a form? +

Resistance to structured onboarding can be a signal about how a client will engage throughout the project. You can offer to go through the questions verbally on a call instead — that often works for clients who don't like forms. The key information still gets captured, just in a different format. Skipping it entirely increases your risk of scope disputes later.

How detailed should the intake form be? +

Detailed enough to write an accurate scope and proposal, but not so long that clients abandon it halfway through. This form covers the core bases for most freelance projects. For highly specialized work (large software builds, long-term consulting engagements), you may want to add fields specific to your niche. For simple one-off tasks, you can skip sections that aren't relevant.

Can I save my progress and finish the form later? +

Yes — this tool automatically saves your progress in your browser as you type, with no account needed. Close the tab and come back later and your entries will still be here. It remembers one draft at a time, and "Clear Form" erases it, so download a PDF of anything you want to keep.